LYFE Kitchen is confident that they have the technology to build 250 locations in the next five years, and QSR Magazine has already wondered whether they will become the “Whole Foods of fast food.”
How in the world can you expect to run a chain of restaurants serving a special salmon dish, risotto or their signature roasted Brussels sprouts, which they hope to make into the French fries of the 21st century?
The operators LYFE Kitchen acknowledge that it is going to be a challenge, but nothing that technology couldn’t solve. LYFE will rely on Cloud Computing and digital order-taking, G.P.S. customer location (a coaster will tell your server where you’re sitting) online ordering and mobile apps. An ordertracking system tells cooks when to start preparing various parts of dishes and requires their input only at the end of each order. Programmable, state-of-the-art combination ovens store recipes, cook with moist or dry heat and really do take the guesswork out of cooking. Almost all activity is tracked in real time, which helps the managers run things smoothly.